Start with what you have.
The existing menu, team, brand and customer relationships often reveal more opportunity than a blank sheet of paper.
Restaurant revenue strategist. Marketing leader. Builder of ideas that work in the real world.
DANIELLE / FOUNDER, REVGEN MARKETINGI'm Danielle Guzzetta, founder of RevGen Marketing. For more than 30 years I've helped organizations find the right story, build the right strategy and connect the work of marketing to measurable growth.
My career spans healthcare, fashion and hospitality, with the last decade focused on restaurant brands. I've led marketing as Chief Marketing Officer at Anthony's Coal Fired Pizza, Senior Vice President of Growth Hacking at Smokey Bones and Head of Marketing at TooJay's Deli & Bakery.
Along the way, I've built catering programs from the ground up, launched virtual brands, opened ghost kitchens and developed pop-up concepts. That work taught me a simple lesson: the best growth ideas succeed when marketing and operations move together.
I founded RevGen to bring that perspective to restaurant leaders looking beyond their four walls—and to businesses that need experienced marketing leadership without a full-time CMO.
Executive marketing leadership, growth strategy and hands-on revenue innovation.
Whether the ask is a new revenue channel or a clearer marketing plan, the goal is the same: practical progress with people at the center.
The existing menu, team, brand and customer relationships often reveal more opportunity than a blank sheet of paper.
A good plan is clear enough for the whole team to act on, measure and improve.
The work doesn't end at the idea. Execution, alignment and learning are where momentum is made.
Whether you're exploring a new revenue channel or need a marketing leader in your corner, let's start with a conversation.
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